Dermatologische Pflege für die Empfindliche Haut. made in Switzerland.

Web analysis and optimisation

We use web analysis and/or reach measurement tools for analysing visitor traffic to our website content. We collect information on the behaviour, interests or demographics, such as age, gender, etc., of our visitors for this purpose. This helps us to determine the busiest visiting times to our website, its functions or contents or when visitors are most likely to feel invited to return for subsequent visits. The collected information also tells us if our website content needs to be optimised or adjusted.

The information collected for this purpose is stored in cookies, or similar methods are used for measuring the reach of, and optimising, our website. The data stored in the cookies may include accessed contents, website contents visited, settings and functions and systems used. However, clearly identifiable user data is not regularly processed for the above purposes. In this case, the data is modified so that neither we nor the provider of the tool used know the real identity of the user. The thus modified data is regularly stored in user profiles.

 

Data subject categories:          Visitors to our website, users of online services

Data categories:                      User data (e.g. web pages visited, interest in contents, access times), meta and communication data (e.g. device information, IP addresses), contact details, content data

Processing purposes:             Website analysis, reach measurement, capacity utilisation and website interaction analysis, lead analysis

Legal bases:                           Consent (Art. 6 (1) lit. a) GDPR), legitimate interest (Art. 6 (1) lit. f) GDPR)

Legitimate interests:               Optimisation and further development of the website, profit increase, customer retention and acquisition

Kontaktaufnahme

Wir bieten auf unserem Onlineangebot die Möglichkeit, uns direkt zu kontaktieren oder Informationen über verschiedene Kontaktmöglichkeiten zu erlangen.

Im Falle einer Kontaktaufnahme verarbeiten wir die Daten der anfragenden Person in dem für die Beantwortung bzw. Bearbeitung der Anfrage erforderlichen Umfang. Abhängig davon, auf welchem Wege Kontakt zu uns aufgenommen wird, können die verarbeiteten Daten variieren.

 

Kategorien Betroffener:           Anfragende Personen

Kategorien Daten:                   Stammdaten (z.B. Name, Adresse), Kontaktdaten (z.B. E-Mail-Adresse, Telefonnummer), Inhaltsdaten (z.B. Texteingaben, Fotografien, Videos), Nutzungsdaten (z.B. Interessen, Zugriffszeiten), Meta- und Kommunikationsdaten (z.B. Geräteinformationen, IP-Adresse).

Zwecke der Verarbeitung:       Bearbeitung von Anfragen

Rechtsgrundlagen:                  Einwilligung (Art. 6 Abs. 1 lit. a) DSGVO), Vertragserfüllung oder -anbahnung (Art. 6 Abs. 1 lit. b) DSGVO)

© 2020 Louis Widmer SA Impressum Datenschutz Kontakt Länder